Superpath
The current name of High Level Marketing, Superpath is a Birmingham-based home-services specialist combining local and technical SEO, content, paid media, websites and its ION reporting platform.
Hub Score v2.0
48/100
Limited public profile
Top 100%The structured capability record is narrow; verify fit before shortlisting.
Tied #368 with 3 other companies of 399 listed United States companies.
Entry retainer
Not published
No recurring floor published; confirm current scope
Operating history
Not published
Founding year not published
Documented breadth
6 services
1 industry categories
Evidence confidence
95% · High
231 comparable industry peers
Website traffic
No public estimate
HypeStat · Checked 26 Aug 2026
Traffic context: No defensible current HypeStat visit estimate was found for the rebranded Superpath domain; this field is display-only and does not affect Hub Score. Traffic is display-only and does not affect Hub Score.
Open HypeStat sourceBuyer decision brief
Where the public evidence points
Superpath is not a new agency created in 2025: it is the current identity of High Level Marketing after an official rebrand. The live offer is narrower than the former generalist positioning and concentrates on HVAC, plumbing, electrical and other home-service companies. Its strongest evidence is the combination of a real Birmingham office, a detailed local and technical SEO process, a named team, an owned reporting platform and multi-channel cases. Those cases mix SEO with websites, paid media and other channels, so buyers should not attribute the headline business outcomes to search alone.
Official rebrand record preserves the operating continuity from High Level Marketing
Deeply focused offer for HVAC, plumbing, electrical and other skilled trades
Publishes named, multi-channel cases with business outcomes and delivery context
Relative context
How Superpath compares
Compared with 231 United States profiles sharing at least one documented industry.
| Measure | Company | Peer median |
|---|---|---|
| Entry retainer floor | Not published | $1k/mo |
| Years operating | Not published | Not published |
| Hub Score v2.0 | 48 | 60 |
| Evidence confidence | 95% | 95% |
Peer comparisons are computed from the current directory dataset, not external market estimates.
Documented services
Linked capabilities are included only when documented in the company research record.
Documented industries
Industry inclusion signals public experience, not exclusive specialisation.
Verified profile evidence
Products and operating claims
High Level Marketing rebranded as Superpath
The official November 2025 announcement says High Level Marketing adopted the Superpath name while retaining the same team and narrowing its focus to home-service businesses.
Superpath rebrand announcement
Current Birmingham office
Superpath's live Birmingham page publishes an office at 1707 29th Court South, Birmingham, Alabama 35209 and a local telephone number.
Superpath Birmingham office
Full local and technical SEO process
The official SEO scope covers Google Business Profile work, on-page and technical optimisation, content, links, local citations, audits and monthly reporting tied to leads and booked jobs.
Superpath SEO services
ION reporting platform
Superpath describes ION as an owned dashboard that unifies marketing analytics and connects campaigns with booked calls and revenue signals.
Superpath company page
Named specialist and leadership roster
The current team page identifies executive, strategy, technology, business-intelligence, creative and operational leaders alongside a wider delivery roster; it does not publish a precise employee count.
Superpath team
Home-services specialisation
The company says more than 500 home-service businesses have used its work and limits the current offer to HVAC, plumbing, electrical and related skilled trades.
Superpath about page
First-party case evidence
Published client outcomes
Guin Services
Revenue doubled over the course of the partnership
Company-published Birmingham case for a relationship running since 2018 across SEO, website, paid search, content, email, social and Local Service Ads.
Open sourceAdvanced Structural Drying Technologies
48% more organic traffic and 852% more revenue generated
Company-published case combining an SEO-optimised site, local search, paid campaigns, social and email; the revenue result is explicitly multi-channel.
Open sourceArbor Inspection Services
84% increase in organic traffic, a 7.86% website conversion rate and 40,000 new users in 2022
Company-published case combining a new website, original content, Google Business Profile optimization, local SEO and backlinks; the page does not provide the underlying analytics export.
Open sourceTransparent scoring
Why Hub Score v2.0 is 48
Operating resilience
0/153 points under 3 years; 6 at 3-5; 9 at 6-10; 11 at 11-15; 13 at 16-20; 15 at 21+ years.
Delivery capability
22/25A monotonic diminishing-return curve: 1 service = 6, 2 = 10, 3 = 14, 4 = 17, 5 = 20, 6 = 22, 7+ = 25.
Sector evidence
17/25Industry coverage contributes 10, 14, 16 or 18 points; 1, 2 or 3+ source-linked case studies add 3, 5 or 7 points.
Commercial clarity
9/204 for a live site + 6 for a disclosed entry floor + 5 for a stated pricing model + 5 for a specific best-fit client statement.
Delivery capacity
0/15Team bands map monotonically: 10-20 = 5, 20-50 = 8, 50-150 = 11, 150-250 = 13, 250-500 or 500+ = 15.
The five capability factors total exactly 100. Evidence Confidence is calculated and displayed separately. See sources, guardrails and formulas →
Questions for the sales call
- Confirm which legacy High Level Marketing contracts, staff and platform terms now apply under the Superpath name.
- Separate SEO, website, paid media, Local Service Ads and ION fees and outcomes in the proposal.
- Request an attributable case for the same trade, service area and business size with absolute lead and revenue baselines.
What this profile does not prove
- The company has rebranded and narrowed its market focus; older High Level Marketing material may describe a broader offer that is no longer current.
- The official site says the organisation has more than 17 years of experience, while older third-party records differ on an exact founding year, so the profile leaves the year unscored.
- Published cases combine SEO with websites, paid media and other channels and were not independently audited by SEO Companies Hub.