Aira
A search and digital PR agency with an in-house build team, best known for structured processes and transparent reporting.
Hub Score v2.0
69/100
Developing public profile
Top 30%A narrower capability profile; compare buyer fit and Evidence Confidence.
Tied #3 with 3 other companies of 10 listed United Kingdom companies.
Entry retainer
£6k/mo
20% above peer median; confirm current scope
Operating history
0 years
At peer median
Documented breadth
5 services
4 industry categories
Evidence confidence
50% · Developing
10 comparable industry peers
Buyer decision brief
Where the public evidence points
Aira presents a 20-50-person delivery profile with 5 documented services across 4 industries. Its strongest fit signal is brands that need fixes implemented, not just recommended; buyers should validate this against a current, comparable engagement before treating fit as proven.
Documented delivery process and clear reporting cadence
Digital PR paired with technical remediation
In-house development for implementing fixes
Relative context
How Aira compares
Compared with 10 United Kingdom profiles sharing at least one documented industry.
| Measure | Company | Peer median |
|---|---|---|
| Entry retainer floor | £6k/mo | £5k/mo |
| Years operating | 0 | Not published |
| Hub Score v2.0 | 69 | 69 |
| Evidence confidence | 50% | 50% |
Peer comparisons are computed from the current directory dataset, not external market estimates.
Documented services
Linked capabilities are included only when documented in the company research record.
Documented industries
Industry inclusion signals public experience, not exclusive specialisation.
Transparent scoring
Why Hub Score v2.0 is 69
Operating resilience
3/153 points under 3 years; 6 at 3-5; 9 at 6-10; 11 at 11-15; 13 at 16-20; 15 at 21+ years.
Delivery capability
20/25A monotonic diminishing-return curve: 1 service = 6, 2 = 10, 3 = 14, 4 = 17, 5 = 20, 6 = 22, 7+ = 25.
Sector evidence
18/25Industry coverage contributes 10, 14, 16 or 18 points; 1, 2 or 3+ source-linked case studies add 3, 5 or 7 points.
Commercial clarity
20/204 for a live site + 6 for a disclosed entry floor + 5 for a stated pricing model + 5 for a specific best-fit client statement.
Delivery capacity
8/15Team bands map monotonically: 10-20 = 5, 20-50 = 8, 50-150 = 11, 150-250 = 13, 250-500 or 500+ = 15.
The five capability factors total exactly 100. Evidence Confidence is calculated and displayed separately. See sources, guardrails and formulas →
Questions for the sales call
- Ask for a current, scoped proposal: the published entry floor is not an average fee or guaranteed quote.
- Request a case study that matches SaaS & Technology, your market and the service mix you will actually buy.
- Confirm the named delivery team, senior oversight, reporting definitions and what work is subcontracted before signing.
What this profile does not prove
- Service and industry tags mean the capability is documented publicly; they do not measure revenue mix, specialist depth or current capacity.
- The Hub Score measures public operating evidence. It is not a client-satisfaction rating and does not predict campaign results.
- Pricing is a researched entry point and should be reconfirmed directly with the company.