A Los Angeles-headquartered, founder-led agency launched in 2009 with more than 250 full-time specialists, combining SEO and AI-search work with ecommerce development, paid media, email, social and conversion optimization.
Digital PR companies
Digital PR earns authority by giving journalists something worth writing about. It is the highest-ceiling and highest-variance link channel — campaigns either land or they do not.
44 companies listed with this capability
US companies compared
44
Evidence-filtered directory records
Median retainer floor
$3.7k/mo
$500/mo–$8k/mo
Median tenure
0 yrs
Oldest founded 1968
Hub Score range
47–82
Median 63
What the work covers
- Campaign ideation grounded in proprietary or public data
- Asset production: studies, indexes, visualisations
- Journalist and newsroom outreach
- Reactive newsjacking and expert commentary
- Coverage, link and brand-search reporting
Questions to ask on the call
What is your hit rate per campaign?
Variance is the defining risk of the channel.
How many placements include followed links?
Coverage without links has PR value but limited SEO value.
Who does the outreach — a team or a database blast?
Blast outreach burns newsroom relationships.
Side-by-side comparison
The 15 highest-scoring US companies with Digital PR listed as an in-house capability.
| Company | Based in | Founded | Team | Retainer from | Pricing | Website visits | Hub Score |
|---|---|---|---|---|---|---|---|
| Coalition Technologies | Los Angeles, CA | 2009 | 250-500 | Not published | Monthly retainer | No public estimate | 82 |
| Digital Third Coast | Chicago, IL | 2007 | 20-50 | $5k/mo | Monthly retainer | No public estimate | 81 |
| Siege Media | Austin, TX | Not published | 50-150 | $8k/mo | Monthly retainer | No public estimate | 81 |
| Online Optimism | New Orleans, LA | 2012 | 10-20 | $2k/mo | Monthly retainer | No public estimate | 78 |
| Ignite Visibility | San Diego, CA | 2013 | 500+ | Not published | Not published | No public estimate | 77 |
| SmartSites | Paramus, NJ | 2011 | 250-500 | Not published | Not published | No public estimate | 77 |
| Directive Consulting | Irvine, CA | 2013 | 150-250 | Not published | Not published | No public estimate | 75 |
| Intero Digital | Colorado Springs, CO | 2003 | 150-250 | Not published | Not published | No public estimate | 75 |
| 97th Floor | Lehi, UT | 2005 | 50-150 | Not published | Not published | No public estimate | 73 |
| Big Leap | Lehi, UT | 2008 | Not published | $5k/mo | Monthly retainer | No public estimate | 73 |
| M16 Marketing | Atlanta, GA | 2013 | Not published | $2.4k/mo | Monthly retainer | No public estimate | 73 |
| Nebo Agency | Atlanta, GA | 2004 | 50-150 | Not published | Not published | No public estimate | 73 |
| On The Map Marketing | Miami, FL | 2011 | 50-150 | Not published | Not published | No public estimate | 73 |
| Thrive Internet Marketing Agency | Arlington, TX | 2005 | Not published | $500/mo | Monthly retainer | No public estimate | 73 |
| Terakeet | Syracuse, NY | 2001 | 250-500 | Not published | Not published | No public estimate | 72 |
What retainers actually start at in Digital PR
Median entry retainer is $3.7k/mo, with the range running $500/mo to $8k/mo. These are floors, not averages of what clients spend — scope, competitiveness and content volume move the real number well above them.
Floors shown in USD, as published or disclosed by each company.
Fast shortlist for Digital PR
Picked mechanically from the data on this page, so you can start a shortlist without reading every profile.
Longest-running
PriceWeber · 67Trading since 1968.
Lowest entry retainer
Thrive Internet Marketing Agency · 73Starts at $500/mo.
Boutique team
Digital Third Coast · 8120-50 people — senior time on the account.
Largest bench
Coalition Technologies · 82250-500 people across disciplines.
How the Hub Score on this page is calculated
100 points across five factors, each computed from a fact you can check yourself. Nothing here is bought, voted on or averaged from review sites.
- 15 ptsOperating resilience — 3 points under 3 years; 6 at 3-5; 9 at 6-10; 11 at 11-15; 13 at 16-20; 15 at 21+ years.
- 25 ptsDelivery capability — A monotonic diminishing-return curve: 1 service = 6, 2 = 10, 3 = 14, 4 = 17, 5 = 20, 6 = 22, 7+ = 25.
- 25 ptsSector evidence — Industry coverage contributes 10, 14, 16 or 18 points; 1, 2 or 3+ source-linked case studies add 3, 5 or 7 points.
- 20 ptsCommercial clarity — 4 for a live site + 6 for a disclosed entry floor + 5 for a stated pricing model + 5 for a specific best-fit client statement.
- 15 ptsDelivery capacity — Team bands map monotonically: 10-20 = 5, 20-50 = 8, 50-150 = 11, 150-250 = 13, 250-500 or 500+ = 15.
Companies offering digital pr
How the Hub Score works →A Chicago agency operating since 2007 with 22 named employees, SEO retainers typically ranging from $5,000 to $15,000 per month and an integrated digital PR practice.
An Austin-office organic-growth agency with 50-plus in-house marketers, specializing in search-led content, technical consulting, digital PR, design and off-site authority.
A New Orleans-headquartered creative digital agency launched in 2012, combining technical and local SEO, content, digital PR, paid media and web execution.
A San Diego-headquartered agency founded in 2013 and now powered by Rallio AI, combining more than 700 marketing specialists with enterprise, franchise and multi-location SEO across 50,000 managed locations.
A Paramus digital-marketing agency founded in 2011 with a large global delivery team and extensive current organic-search, web, paid-media and conversion capabilities.
An independent B2B agency headquartered in Irvine, with a current SEO, content and AI-discovery practice designed to connect organic visibility to pipeline.
A Colorado Springs-headquartered agency founded in 2003 with more than 200 team members, combining technical, content, local, ecommerce and AI-search work with paid media, Amazon, digital PR and web delivery.
A Lehi agency founded in 2005 with 80 employees, delivering technical SEO, content, authority, AI-search visibility, paid media, design and CRO for complex brands.
A Lehi organic-growth agency founded in 2008, offering SEO, AI-search work, content, digital PR, paid acquisition, CRO and revenue-operations alignment.
An Atlanta-headquartered, founder-led agency established in 2013 with current local, growth and enterprise SEO tiers starting at $2,400, $4,800 and $10,000 per month.
An Atlanta human-centered agency founded in 2004 with a company-published 120-plus team integrating search, content, UX, engineering, media, analytics and brand work.
A downtown Miami performance agency serving businesses since 2011 with a company-published 50-plus team and recurring SEO programs for law firms, home services, healthcare and local brands.
An Arlington-headquartered agency founded in 2005, combining local, technical, ecommerce, franchise and AI-search work with content, paid media, web and conversion support.
A Syracuse company launched in 2001 with 250-plus employees, now focused on enterprise reputation, organic and AI-search visibility, owned assets and narrative control.
A Burlington B2B growth agency specializing in SEO, generative-engine visibility, content and conversion work for SaaS, technology and other complex-sales companies.
An independently owned Louisville agency founded in 1968, combining technical and local SEO with content, PR, media, web development, research and analytics.
An Irving-headquartered search consultancy founded in 2005, with a current 13-person human roster spanning SEO, paid media, analytics, content, PR, CRO and web.
A Denver-headquartered boutique agency operating since 2006, with a current 13-person roster and an SEO practice spanning technical recovery, content, local search, ecommerce and AI discovery alongside social and paid media.
An Indianapolis-headquartered performance agency founded in 2017 with 38 named team members and a current focus on measurable search and lead systems for contractors.
An Atlanta agency founded in 1997 whose current search practice combines technical, local and enterprise SEO with AI visibility, content, authority, paid media and conversion measurement.
A Gilbert search-marketing company founded by Christy Olsen and Kevin McLauchlin, with a broad named specialist roster, month-to-month engagements and unusually detailed technical, ecommerce and B2B case studies.
A Golden-based search agency founded as Colorado SEO Pros in 2012, specializing in business-aligned technical, content, link, digital-PR and AI-search programs for B2B, ecommerce and enterprise organizations.
A Westbrook employee-owned multiplatform agency founded in 1999 and fully integrated with digital-performance specialist VONT, which Ethos launched in 2007.
A Memphis search-led growth agency founded in 2009, serving local, franchise, ecommerce and enterprise programs across SEO, GEO, content, links, paid media, web and CRO.
An Omaha full-service agency founded in 2010 with a stated 100-200 employees and a large current library of technical, local and content SEO experiments.
A Boston-area performance agency founded in 2007 and headquartered at a Newton address, combining SEO and AI-search work with content, web, paid media and conversion programs.
A San Diego growth-marketing agency founded in 2012, combining SEO, content and digital PR with paid, lifecycle and measurement work supported by its proprietary intelligence platform.
A Boca Raton-headquartered full-service agency founded in 2006, combining technical, enterprise, ecommerce, local and AI search with content, links, media, development and conversion work.
An independent agency launched in Los Angeles in 2001, with a current El Segundo office and a full-funnel media, creative, data and strategy offer that includes SEO and AI-search programs for national brands.
A Boston-headquartered content marketing agency offering technical, local and national SEO alongside content, creative, paid and web programs.
A Madison integrated marketing agency with six published senior staff, delivering SEO and analytics alongside strategy, advertising, web, content, PR and social media.
A New Orleans agency founded in 2001 specializing in local and AI-search visibility, websites, structured content, digital PR, reputation and paid search.
A Lehi full-service marketing agency with more than 20 years in Utah, pairing SEO with fractional leadership, creative, paid media, PR, web, automation and analytics as part of Amplēo.
A multi-office agency with a current Raleigh office, combining technical and content SEO with generative search, digital PR, conversion work, paid media and proprietary Barracuda analysis.
A New York City agency founded in 2014, combining enterprise technical SEO and content engineering with relevance engineering, generative-search strategy, measurement and authority work.
A Boise agency established in 2010 that combines relevance-first manual link acquisition with keyword content, technical SEO and digital PR for competitive national campaigns.
A Leesburg performance agency with 18 years of published search, media, creative and measurement experience, focused on mid-market B2C growth.
A Basking Ridge local-search agency offering SEO, content, digital PR, paid media and web work from a published $697 monthly starting point.
The Boca Raton marketing arm of Media Components, delivering technical, local, content, link and AI-search programs from a published downtown office.
A Fort Lauderdale search specialist offering local, technical, content and authority work with conversion and revenue-oriented reporting for Broward County businesses.
A Westbrook communications firm offering SEO strategy, writing, tracking and reporting within broader PR, public affairs, brand, web and content programs.
A Cedar Falls AI-marketing platform whose PixlSEO product automates local content, Google Business Profile work, citations, digital PR and rank reporting.
A New Gloucester-based independent marketing-services provider and Brickyard Collective co-founder offering SEO, writing, brand, product, public-relations and social support.
Frequently asked questions
- Is digital PR the same as traditional PR?
- Overlapping, but digital PR is measured on links, referring domains and brand search rather than impressions.
- How many campaigns before results?
- Plan for a portfolio — typically three to four campaigns — rather than betting a budget on one idea.