Blue Compass
A West Des Moines agency founded in 2007 that applies an SEO-first approach across technical search, content, GEO, paid media, UX and custom website programs.
Hub Score v2.0
62/100
Limited public profile
Top 40%The structured capability record is narrow; verify fit before shortlisting.
Tied #151 with 30 other companies of 399 listed United States companies.
Entry retainer
Not published
No recurring floor published; confirm current scope
Operating history
0 years
At peer median
Documented breadth
8 services
5 industry categories
Evidence confidence
98% · High
377 comparable industry peers
Website traffic
No public estimate
HypeStat · Checked 26 Aug 2026
Traffic context: No defensible current public traffic estimate was recorded for this domain; this field is display-only and does not affect Hub Score. Traffic is display-only and does not affect Hub Score.
Open HypeStat sourceBuyer decision brief
Where the public evidence points
Blue Compass qualifies through a current West Des Moines headquarters, explicit 2007 founding, a deep SEO-first service model and quantified cases in ecommerce, healthcare and home services. The current culture page mentions 30-plus hires over the company's life but does not publish an auditable current roster or headcount, so team size is left Not published instead of converting cumulative hiring into capacity points. Pricing is also custom and unscored.
Current contact and culture pages establish a West Des Moines headquarters and 2007 launch
SEO services span audits, technical and on-page work, local search, CRO and generative-search optimization
Named client cases disclose ecommerce, healthcare and home-services outcomes with attribution caveats
Relative context
How Blue Compass compares
Compared with 377 United States profiles sharing at least one documented industry.
| Measure | Company | Peer median |
|---|---|---|
| Entry retainer floor | Not published | $1.5k/mo |
| Years operating | 0 | Not published |
| Hub Score v2.0 | 62 | 60 |
| Evidence confidence | 98% | 95% |
Peer comparisons are computed from the current directory dataset, not external market estimates.
Documented services
Linked capabilities are included only when documented in the company research record.
Documented industries
Industry inclusion signals public experience, not exclusive specialisation.
Verified profile evidence
Products and operating claims
Digital agency founded in 2007
The current culture and digital-marketing pages state that Blue Compass launched in 2007 and has focused on digital services since its start.
Blue Compass culture
Current West Des Moines headquarters
The current contact page publishes headquarters at 1601 48th Street, Suite 200, West Des Moines, Iowa 50266.
Blue Compass contact
Current headcount not published
The culture page describes account, project, marketing and development teams and says the company has made 30-plus hires, but it does not provide a current roster or current headcount; capacity is therefore unscored.
Blue Compass culture
SEO-first technical, local and on-page delivery
The current SEO page documents audits, technical and on-page optimization, local SEO, conversion-rate optimization and customized search strategies.
Blue Compass SEO
GEO integrated with traditional search
The current GEO page documents content, technical, competitive-analysis and tracking work across AI Overviews, answer engines and traditional search rather than treating GEO as a standalone badge.
Blue Compass GEO
Customized programs with no exact public floor
Current pages invite an audit, discovery or tailored plan but publish no exact recurring SEO fee, so price remains Not published.
Blue Compass SEO FAQ
First-party case evidence
Published client outcomes
OvaEasy
40% more organic sessions, 134% more online-order revenue and 74% more orders
Company-published ecommerce case combining a custom Shopify redesign, technical SEO, content, SEM and social; it also reports a 97% reduction in audit errors.
Open sourceDes Moines Orthopaedic Surgeons
57% more organic sessions year over year in the quarter after launch and 101% more appointment-link clicks
Company-published healthcare case comparing one month before and after a website launch and reporting the following organic quarter; work included architecture, content, schema, SEO and redesign.
Open sourceSuperstorm Restoration
908% organic-search traffic growth, 56% more website conversions and 189 featured snippets
Company-published long-term home-services case beginning in 2016 and combining local SEO, content, branding, web design, SEM and social; the page does not state one common comparison window for every headline metric.
Open sourceTransparent scoring
Why Hub Score v2.0 is 62
Operating resilience
3/153 points under 3 years; 6 at 3-5; 9 at 6-10; 11 at 11-15; 13 at 16-20; 15 at 21+ years.
Delivery capability
25/25A monotonic diminishing-return curve: 1 service = 6, 2 = 10, 3 = 14, 4 = 17, 5 = 20, 6 = 22, 7+ = 25.
Sector evidence
25/25Industry coverage contributes 10, 14, 16 or 18 points; 1, 2 or 3+ source-linked case studies add 3, 5 or 7 points.
Commercial clarity
9/204 for a live site + 6 for a disclosed entry floor + 5 for a stated pricing model + 5 for a specific best-fit client statement.
Delivery capacity
0/15Team bands map monotonically: 10-20 = 5, 20-50 = 8, 50-150 = 11, 150-250 = 13, 250-500 or 500+ = 15.
The five capability factors total exactly 100. Evidence Confidence is calculated and displayed separately. See sources, guardrails and formulas →
Questions for the sales call
- Confirm the current employee count and the named strategist, writer, developer, analyst and account lead assigned to the engagement.
- Request underlying analytics and Search Console exports for a comparable client with precise dates and organic results separated from redesign, paid media and brand effects.
- Obtain a priced proposal separating audit, recurring SEO, content, GEO tracking, paid media, CRO and web work, including contract term and implementation responsibility.
What this profile does not prove
- All selected outcomes are company-authored and each case combines SEO with a redesign or other marketing channels.
- Cumulative 30-plus hiring language does not establish a current headcount, so capacity is deliberately Not published and receives no score.
- No exact current recurring SEO fee is public, so the state comparison awards Blue Compass no commercial-clarity points.