Fishnet Marketing
A Sioux Falls agency whose operating lineage began as a design business in 2003 and now combines SEO, local search, PPC, web, content, consulting and marketing systems.
Hub Score v2.0
65/100
Developing public profile
Top 30%A narrower capability profile; compare buyer fit and Evidence Confidence.
Tied #116 with 13 other companies of 399 listed United States companies.
Entry retainer
Not published
No recurring floor published; confirm current scope
Operating history
0 years
At peer median
Documented breadth
7 services
6 industry categories
Evidence confidence
98% · High
379 comparable industry peers
Website traffic
No public estimate
HypeStat · Checked 26 Aug 2026
Traffic context: No defensible current public traffic estimate was recorded for this domain; this field is display-only and does not affect Hub Score. Traffic is display-only and does not affect Hub Score.
Open HypeStat sourceBuyer decision brief
Where the public evidence points
Fishnet Marketing qualifies through its current Sioux Falls operating base, an official business lineage beginning in 2003, a three-person current roster, a substantive SEO and local-search service list, and a current 2025 case library. The agency renamed from Downtown Design in September 2025. Its public pricing page did not expose a defensible recurring SEO floor in the reviewed source, so price remains unscored. Cases are company-authored and anonymous; two selected examples combine SEO with paid media, while the medical example is the cleanest organic-search case.
Sioux Falls operating base
Three-person current first-party roster
Current 2025 case library separates pure SEO and integrated search examples
Relative context
How Fishnet Marketing compares
Compared with 379 United States profiles sharing at least one documented industry.
| Measure | Company | Peer median |
|---|---|---|
| Entry retainer floor | Not published | $1.5k/mo |
| Years operating | 0 | Not published |
| Hub Score v2.0 | 65 | 60 |
| Evidence confidence | 98% | 95% |
Peer comparisons are computed from the current directory dataset, not external market estimates.
Documented services
Linked capabilities are included only when documented in the company research record.
Documented industries
Industry inclusion signals public experience, not exclusive specialisation.
Verified profile evidence
Products and operating claims
Sioux Falls operating base
Current contact and site-wide location material identify Sioux Falls, South Dakota and publish a local 605 phone number, though no street address is displayed.
Fishnet contact
Business lineage began in 2003
Owner Christy Hunter states that she launched the design business in 2003; it evolved through Phoenix Web Design and Downtown Design before becoming Fishnet Marketing in September 2025.
Fishnet about
Three people on the current roster
The current about page names Christy Hunter, Jeffrey Hunter and Dana DeBoer, supporting a 2-10 band. Open contractor roles do not establish current capacity.
Fishnet about
SEO and local-search delivery
Current services list technical audits, keyword and content strategy, on-page and off-page SEO, Google Business Profile, Maps, citations and organic-search marketing.
Fishnet services
Full-service marketing and web support
The offer combines SEO with PPC, Local Services Ads, websites, conversion optimization, social, content, consulting, automation, CRM, analytics and hosting.
Fishnet services
No defensible public recurring SEO floor
The current site advertises clear pricing and no long-term contracts, but the reviewed public material does not expose a comparable recurring SEO amount suitable for scoring.
Fishnet homepage
First-party case evidence
Published client outcomes
Medical provider (identity withheld)
Reported 36% more search visibility, 57% more organic traffic and a number-one Google ranking in Q4 2025
Company-authored anonymous SEO case using ongoing optimization, content improvements and technical updates. Keyword scope, absolute baselines and raw analytics are not public.
Open sourceConstruction company (identity withheld)
Reported 7,780% more search visibility, 1,753% more website traffic, 70% lower acquisition cost and 8,789% ROI across Q2-Q4 2025
Company-authored anonymous integrated case combining SEO, PPC and Local Services Ads. The site does not expose absolute baselines, attribution records or the ROI calculation inputs.
Open sourceManufacturing company (identity withheld)
Reported 242% more search visibility, 80% more website traffic and number-one rankings for core service terms in 2025
Company-authored anonymous case combining ongoing SEO with targeted PPC across two locations. Public material does not isolate organic traffic or expose raw account data.
Open sourceTransparent scoring
Why Hub Score v2.0 is 65
Operating resilience
3/153 points under 3 years; 6 at 3-5; 9 at 6-10; 11 at 11-15; 13 at 16-20; 15 at 21+ years.
Delivery capability
25/25A monotonic diminishing-return curve: 1 service = 6, 2 = 10, 3 = 14, 4 = 17, 5 = 20, 6 = 22, 7+ = 25.
Sector evidence
25/25Industry coverage contributes 10, 14, 16 or 18 points; 1, 2 or 3+ source-linked case studies add 3, 5 or 7 points.
Commercial clarity
9/204 for a live site + 6 for a disclosed entry floor + 5 for a stated pricing model + 5 for a specific best-fit client statement.
Delivery capacity
3/15Team bands map monotonically: 10-20 = 5, 20-50 = 8, 50-150 = 11, 150-250 = 13, 250-500 or 500+ = 15.
The five capability factors total exactly 100. Evidence Confidence is calculated and displayed separately. See sources, guardrails and formulas →
Questions for the sales call
- Request named, read-only Search Console, analytics, ad-platform and CRM evidence for a comparable current account, with absolute baselines and organic-versus-paid attribution.
- Confirm the named strategist and SEO specialist, current staffing after open contractor roles, monthly hours, client load and any outsourced production.
- Obtain a line-item proposal separating SEO, content, PPC management, media spend, website, software, setup, term, cancellation and ownership of accounts and assets.
What this profile does not prove
- The current site does not expose a defensible recurring SEO minimum, and Fishnet is a 2025 rebrand of an older design-business lineage.
- All selected outcomes are company-authored and anonymous, with no public raw analytics or independent audit.
- The construction and manufacturing cases combine SEO with paid media, so their traffic, acquisition-cost and ROI totals do not prove organic-search causation in isolation.