EDRA Limited
A Ngara-based SEO, digital marketing, market-research and technology consultancy combining search delivery with business intelligence and custom enterprise software.
Hub Score v2.0
47/100
Limited public profile
Top 80%The structured capability record is narrow; verify fit before shortlisting.
Tied #65 with 13 other companies of 86 listed Kenya companies.
Entry retainer
Not published
No recurring floor published; confirm current scope
Operating history
Not published
Founding year not published
Documented breadth
6 services
3 industry categories
Evidence confidence
80% · High
85 comparable industry peers
Website traffic
No public estimate
HypeStat · Checked 23 Aug 2026
Traffic context: No reliable public traffic estimate was recorded for this domain; this field is display-only and does not affect Hub Score. Traffic is display-only and does not affect Hub Score.
Open HypeStat sourceBuyer decision brief
Where the public evidence points
EDRA is a hybrid SEO, research, consulting and enterprise-technology firm. The official site verifies a Ngara office and an SEO scope spanning keyword research, technical work, content and links, while its market research and custom ERP, CRM and POS capabilities may suit clients whose growth problems extend beyond acquisition. The public performance examples are self-authored and lack enough baseline detail for Hub Score case points.
Official Nairobi address and clear company identity
SEO scope includes technical, content and link work
Market research and enterprise systems can support more complex growth programmes
Relative context
How EDRA Limited compares
Compared with 85 Kenya profiles sharing at least one documented industry.
| Measure | Company | Peer median |
|---|---|---|
| Entry retainer floor | Not published | KES 15k/mo |
| Years operating | Not published | Not published |
| Hub Score v2.0 | 47 | 50 |
| Evidence confidence | 80% | 80% |
Peer comparisons are computed from the current directory dataset, not external market estimates.
Documented services
Linked capabilities are included only when documented in the company research record.
Documented industries
Industry inclusion signals public experience, not exclusive specialisation.
Verified profile evidence
Products and operating claims
Enterprise Development and Research Agency
The official site expands EDRA as Enterprise Development and Research Agency Limited and describes an international SEO and digital-marketing consultancy.
EDRA company page
Ngara Nairobi office
EDRA publishes 1st Floor, Kieni House on Limuru Road in Ngara, Nairobi.
EDRA contact details
Technical and content SEO
The official scope includes keyword research, on-page optimisation, technical SEO, content marketing and link building.
EDRA SEO services
Market research and consulting
Market research, analytics, business planning and consultancy are documented alongside digital services.
EDRA research services
Enterprise software capability
The company advertises web applications, ERP, CRM and POS development for operational transformation.
EDRA software services
First-party case evidence
Published client outcomes
Transparent scoring
Why Hub Score v2.0 is 47
Operating resilience
0/153 points under 3 years; 6 at 3-5; 9 at 6-10; 11 at 11-15; 13 at 16-20; 15 at 21+ years.
Delivery capability
22/25A monotonic diminishing-return curve: 1 service = 6, 2 = 10, 3 = 14, 4 = 17, 5 = 20, 6 = 22, 7+ = 25.
Sector evidence
16/25Industry coverage contributes 10, 14, 16 or 18 points; 1, 2 or 3+ source-linked case studies add 3, 5 or 7 points.
Commercial clarity
9/204 for a live site + 6 for a disclosed entry floor + 5 for a stated pricing model + 5 for a specific best-fit client statement.
Delivery capacity
0/15Team bands map monotonically: 10-20 = 5, 20-50 = 8, 50-150 = 11, 150-250 = 13, 250-500 or 500+ = 15.
The five capability factors total exactly 100. Evidence Confidence is calculated and displayed separately. See sources, guardrails and formulas →
Questions for the sales call
- Request a named SEO team and clarify the split between consulting, software and search delivery.
- Ask for raw baseline and comparison data behind any traffic or sales percentage in a proposal.
- Confirm monthly price, implementation allowance, minimum term and reporting cadence.
What this profile does not prove
- The site says the firm was founded over a decade ago but does not publish an exact year, so tenure remains unscored.
- Current team size and recurring SEO price are not published.
- The public cases and testimonials are first-party and do not provide enough dated baseline detail for case points.